Latest Business & Tech news. Reviews , Trends and more
Though most of us reside in houses made almost entirely out of bricks, it’s rare to find any exposed brick within our homes. This has begun to change in recent years, as people have found various styles of brickwork that can add so much more character to a home’s interior.
If you are tired of eating the same thing for lunch every day and are looking for inspiration, it might be time to shake things up. A simple sandwich can go a long way with different fillings and flavours you might not yet have tried. Let’s look at some delicious sandwich fillings from around the world.
It can be a daunting task to choose yarn for a project because there are so many choices and factors to consider. This handy checklist will help you get organised and make the right choices.
Crafting a successful marketing campaign requires careful planning and creative execution. From defining clear objectives to engaging your target audience with compelling content, every element plays a crucial role in achieving your business goals.
Garage spaces afford homeowners a whole host of benefits, including an increase in house value, added storage space, and a multi-purpose space that has complete versatility in its use.
Increasingly, people are turning to the internet to do their shopping – you can order almost anything on the web these days, whether this be food, clothing or personalised gifts. Thanks to companies’ increasingly speedy delivery times and the fact that you can shop around for the best price without leaving your sofa, it’s no wonder online shopping is fast becoming the main way to shop.
When even the companies are preparing for the jump to electronic commerce and to change their sales strategies by new needs imposed this change in consumer habits, an evolution of e – commerce has already appeared willing to change even more things. This is the m-commerce, which is no more (or less) than e – commerce from mobile devices. Consumers increasingly access the network from their smartphones and from their tablets, so I expected it to also make e – commerce sites.
The statistics, whether they come from private companies or public bodies from all point towards this trend and confirm that it is a way to buy fully upward. “In recent years, we have seen an upward trend in mobile shopping, but improved usability of the online store to make purchases through mobile devices is essential to compete in this niche market,” recently stated Ivan Navas, CEO Doofinder a shopping search engine, in presenting a report which highlighted, based on data from the firm, which in the first half of 2014 had increased by 12% the number of orders via mobile devices against him achieved in the previous year.
The content for mobile devices, the interest that the “more visual” social networks and the use of more efficient metrics are some of the trends that will continue to consolidate next year.
The emergence of the Internet in our lives brought new habits, new ways to access information (and share) and a vast range of entertainment in multiple ways. Consequently, manufacturers quickly realized that had landed in the digital world to seduce the growing majority of consumers connected.
But the web is, by definition, a changing territory. Sites, social platforms, applications and content associated with them are renewed all the time, blessed or ignored by millions of Internet users. For marketing strategists is not only essential to understand the ever-changing nature of the digital sphere but to identify, at a given moment, what are the most relevant to the design and promote actions of online marketing trends are.
The start of the new year imposes new budget planning and design for companies. In the case of B2B, more than half (52.2%) I have decided to increase resources for marketing area in 2014, as stated in Advertising Age.
According to BtoB Outlook: Marketing Priorities and Plans, the percentage of companies that this year will increase its budget is significantly higher than it did the same in 2013 (52.5% vs 48.7%). Instead, it should clarify that the percentage of the increase will not be very high. Only 36.4% of the companies surveyed intend to increase the budget of the marketing area by more than 10%.
If, like many all over the country you are mourning the end of Downton Abbey, why not fill the Downton shaped hole by visiting one of these beautiful country houses…
The power of online recommendations decisively influences moms when buying baby products. This is reflected in the latest study by BabyCenter.
66% of the millennial moms highest income states actively seeking online opinions when it comes to buying products for your baby. The experience and advice from other mothers are for them a source of reliable information. Hence brands begin to worry about the degree of customer satisfaction, and work to provide a satisfying experience. Values that will lead them to recommend the brand.
50 years, year above year down, does create a portrait robot of a consumer was simple, because in the end all were cut from the same pattern: Certain formative years, look for a partner with whom to share your life and above all have few children, a family owned house (if you were doing a portrait robot of US consumer you could add in the suburbs) and a few aspirational purchases like a car or a family vacation. But 50 years later all this profile has remained in just Hipster material for songs and grainy images in series and advertisements retro air. The consumer is no longer the case. And the work of advertisers today is far from how easy it could be to those of the era of Mad Men.
Families have long ceased to be so. There is no father, mother and a couple of kids. Now the combinations are much more diverse and advertisers have ahead the challenge of reaching them all. Generational changes have also modified as are those consumers who have to reach. Baby boomers 50 years gave way to the X generation, which is now being superseded by the millennials (the largest object of desire for brands because they are the largest group of consumers for a long time) and even its replacement, the generation Z.
