When even the companies are preparing for the jump to electronic commerce and to change their sales strategies by new needs imposed this change in consumer habits, an evolution of e – commerce has already appeared willing to change even more things. This is the m-commerce, which is no more (or less) than e – commerce from mobile devices. Consumers increasingly access the network from their smartphones and from their tablets, so I expected it to also make e – commerce sites.

The statistics, whether they come from private companies or public bodies from all point towards this trend and confirm that it is a way to buy fully upward. “In recent years, we have seen an upward trend in mobile shopping, but improved usability of the online store to make purchases through mobile devices is essential to compete in this niche market,” recently stated Ivan Navas, CEO Doofinder a shopping search engine, in presenting a report which highlighted, based on data from the firm, which in the first half of 2014 had increased by 12% the number of orders via mobile devices against him achieved in the previous year.